Heavyweight champ to take 50% of his UFC 270 purse in Bitcoin

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UFC heavyweight title holder Francis Ngannou has introduced he’ll take half of his UFC 270 prize purse in Bitcoin (BTC) by way of Money App.

The French-Cameroonian MMA fighter will tackle the undefeated Ciryl Gane on Jan. 23 and is about to earn a assured $750,000. In a tweet revealed on Jan. 18, Ngannou famous that:

“After doing a whole lot of analysis on Bitcoin, I actually consider it’s the way forward for cash, man. Bitcoin is efficacious, safe, and nobody can mess with it.”

The occasion will happen contained in the 18,000+ capability Honda Heart in Anaheim, California. In what’s the first protection of Ngannou’s title reign, the struggle is an intriguing heavyweight conflict during which each fighters will enter the sector contemporary off their finest efficiency so far and the winner might very properly be the brand new face of heavyweight for years to come back.

Tickets are nonetheless up for grabs and the struggle will probably be broadcast on ESPN + PPV within the US. Money App is spending huge on the struggle, with one other $300,000 giveaway for followers who submit in regards to the marketing campaign on Twitter.

The Money App advertising and marketing marketing campaign has witnessed eminent personalities give away Bitcoin to their social media followers. Earlier in December, Hollywood actress Gwyneth Paltrow introduced that she was giving freely $500,000 in BTC to her Twitter and Instagram followers by way of a Money App partnership.

Ngannou can also be not the primary skilled MMA fighter to obtain earnings in Bitcoin. In a Dec. 17 interview, Kevin Lee stated the Russia-based Eagle Combating Championship will pay him in BTC.

Associated: Crypto.com partners with Los Angeles’ Angel City Football Club

Billions of individuals watch sports activities and crypto manufacturers are leveraging the facility of sports activities partnerships to focus on mainstream customers.

In one of many greatest crypto sports activities partnerships in Australia, the Aussie Guidelines ladies’s division referred to as the AFLW has simply secured a $25 million deal with Crypto.com. Crypto.com additionally secured a $700 million deal in mid-November to rebrand the Staples Area, Los Angeles to the Crypto.com Area for 20 years.

The crypto firm additionally signed hefty sponsorship offers with Method 1 and UFC as properly, in June and July respectively.

Money App has fashioned partnerships with a number of NFL gamers, together with Los Angeles Rams extensive receiver Odell Beckham Jr. and Inexperienced Bay Packers quarterback Aaron Rodgers. The partnership will enable them to obtain their salary in BTC.

Tampa Bay Buccaneers quarterback Tom Brady took an equity stake in FTX Trading and can obtain crypto as a part of the endorsement deal. He’s appearing as an envoy for the crypto alternate. FTX additionally has offers with Miami Warmth and Main League Baseball.